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    TV Networks Sign Up For MediaRadar Ad Data Read More

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    How Data Science Is Helping Brands And Publishers Read More

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    YouTube Ad Scandals Caused 5% Of Top Advertisers To Leave, Says Analytics Firm Read More

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    This Tool Aims to Help Sales Teams Build Better Pitches This Upfront Read More

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For Press Inquiries: Jaci Hoffmann, jaci@mediaradar.com (646) 652-7000 x714

28 March 2018 | Kat Boogaard

Insider

19 Companies Where You Can Start Your Career Off Right

The Muse—Are you new to the workforce and eager to start your career off with a bang? Look no further than these 19 companies.

20 March 2018 | MediaRadar

Award

MediaRadar Wins GOLD in the 2018 Stevie® Awards for Sales & Customer Service

Las Vegas, Nevada—February 24, 2018—MediaRadar was presented with a GOLD Stevie® Award for Front-Line Customer Service Team of the Year - Technology Industries, in the 12th annual Stevie Awards for Sales & Customer

15 March 2018 | Todd Krizelman

Digital Advertising

Answering publisher questions in the wake of the Facebook algorithm changes

Digital Content Next—Facebook's recent newsfeed algorithm changes have left publishers with a lot of questions. Many who relied heavily on Facebook and other third-party distribution sites find themselves needing to

12 March 2018 | Troy Dreier

Snapchat

Snapchat Ad Length: The Average Video Ad is 8 Seconds Long

OnlineVideo.net—Can a brand get a persuasive message across in only eight seconds? Many are trying.

7 March 2018 | Amy Gesenhues

Snapchat

Report: Just under 400 brands ran video ads on Snapchat Discover channels in past 3 months

Marketing Land—Just 397 brands bought video ads on Snapchat Discover channels — which feature content from publishers such as ESPN, Cosmopolitan and BuzzFeed — between November 2017 and January 2018, according to

7 March 2018 | Ross Benes

Advertising Trends

Ads.txt Adoption Continues Its Steady Growth

eMarketer—Ads.txt has emerged as a trend within programmatic advertising over the past year, so you better get used to it.

6 March 2018 | Rebecca Stewart

Snapchat

What is Snapchat's place in the marketing mix?

The Drum—In the 12 months since Snap popped on the NY stock market, the company has invested heavily in its advertising offering, but questions remain as to its real value as a digital media buy and where it fits

1 March 2018 | Gavin O'Malley

Snapchat

How Brands Are Behaving On Snapchat

MediaPost—What's your competition up to on Snapchat?