DMN - Today's companies have much more to sell today than just their core products and services. They want to sell content; high-value, high-quality content. And consumers are open to that content, so it's no surprise

Forbes - Data is giving time a run for its money because of its ability to deliver more revenue-building value thanks to the injection of science into the equation. Now, data science is essentially helping brands and

The DRUM - Key Findings:

• Amazon and Netflix had the strongest digital presence over the past two weeks, running on 72 and 56 sites respectively. Amazon’s most advertised show was Bosch while Netflix pushed Stranger

MediaPost - Native advertising will account for over half of all display advertising revenue in 2017, according to a new forecast from eMarketer, with a growing proportion of this revenue coming from channels other

Broadcasting & Cable - MediaRadar, which compiles information about ad spending, said it is giving its network clients additional ways to analyze and utilize the data.

The company says its TV Share of Market Report, a

eMarketer - Executive Summary

With native display ads expected to account for more than half of all US digital display media ad spending in 2017, it’s clear that such formats are becoming an essential part of the ad

Multichannel - Research company provides additional ad information to network sales execs.

MediaRadar, which compiles information about ad spending, said it is giving its network clients additional ways to analyze and

Forbes - Nearly two out of five publishers using native advertising are not compliant with Federal Trade Commission guidelines for identifying such content, according to a new industry study.

MediaRadar reports that 37