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    How Data Science Is Helping Brands And Publishers Read More

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    This Tool Aims to Help Sales Teams Build Better Pitches This Upfront Read More

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For Press Inquiries: Jaci Hoffmann, jaci@mediaradar.com (646) 652-7000 x714

27 October 2016 | Folio:Magazine Staff

Digital Advertising Consumer Advertising

MediaRadar’s Approach: Intelligence. Advice. Impact. Commitment.

New technologies have changed the way we do business. Companies have been forced to adjust to meet the rapid demands of a complex marketplace.

Advertising sales is no exception – the process of selling is harder than

26 October 2016 | Natan Edelsburg

Digital Advertising Consumer Advertising

With Daily Fantasy Sports Bubble Bursting, FanDuel and DraftKings’ Ad Spend Has Vanished

It’s too bad there isn’t an app that lets companies change their business models every day.

According to a New York Times report, daily fantasy sports titans DraftKings and FanDuel are nearing an $8 million to $12

25 October 2016 | Natan Edelsburg

Digital Advertising Consumer Advertising

Hulu Increases Marketing as Netflix Slows Theirs Down

Found Remote recently launched a new partnership with MediaRadar, a leading ad-sales intelligence platform to understand how the major OTT platforms are diversifying their marketing efforts.

For the end of October,

21 October 2016 | Folio:Magazine Staff

Digital Advertising Consumer Advertising

Brave New World for B2B Publishers

Digital ad sales is advancing so rapidly — our interactions of the world through tech are constantly changing. Homepage takeovers, video ads, native and programmatic are becoming more commonplace. In an increasingly

20 October 2016 | Cynopsis Media

Consumer Advertising TV Advertising

Trends in Primetime Programming: Sept. 1- Oct. 11, 2016

MediaRadar, the ad sales intelligence company that tracks how ad dollars are spent, took a look at how the big four networks promoted their programming from September through last week. Here are their key findings:

13 October 2016 | Cynopsis Media

Consumer Advertising TV Advertising

Trends in Primetime Programming- Sept.2016

12 October 2016 | Natan Edelsburg

Consumer Advertising TV Advertising

Seeso and AOL Increase Spending on Originals as the Fall Begins

Found Remote recently launched a new partnership with MediaRadar, a leading ad-sales intelligence platform to understand how the major OTT platforms are diversifying their marketing efforts. Here are the results from

7 October 2016 | Cynopsis Media

Consumer Advertising TV Advertising

Trends in Primetime Programming- Sept. 1 – 30, 2016

MediaRadar, the ad sales intelligence company that tracks how ad dollars are spent for print, digital, mobile, and TV clients, took a look at how NBC and ESPN are promoting NFL games. MediaRadar shared key findings with