Trend Reports

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Leaders and Lessons in Native Advertising

MediaRadar's Native Trend Report

Last year brought about an increase in adoption and demand for Native advertising but also left many wondering how to leverage custom content to get an edge over other advertisers. With renewal rates averaging 33%...

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Recent Posts

The Impact of the FTC's Guidelines for Native Ads

PUBLISHERS MUST BE COMPLIANT

  • Q: Who is impacted by the FTC's new guidelines?
  • A: All websites selling native!

In December of 2015, the FTC announced a set of rules for publishers to help standardize native advertising and prevent consumers from...

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Recent Posts

Native Advertising Index – February 2015

Technology Brands Lead Native Advertising, According To MediaRadar’s Latest Native Advertising Index

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Recent Posts

MediaRadar Native Advertising Index

Native Advertising Has Increased 122% Between May and October Of This Year, According To MediaRadar’s Latest Native Advertising Index

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The data we collect and analyze can be used to share insights, reveal marketing strategy across hundreds of industries and companies, and shed light on advertising trends.
Our advertising and publishing insights are a trusted standard, used by the biggest and most respected media brands like The New York Times, Advertising Age, Adweek, Business Insider, and dozens more. If you’re a member of the media and would like data for a story, submit your inquiry or call Jaci Hoffmann at 646.652.7000 Ext. 714.
    

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