---
title: Super Bowl Snapshot
description: "Super Bowl LIX Snapshot: Insights 2025"
image: https://resources.mediaradar.com/hubfs/LIX%20Super%20Bowl%20Snapshot_In%20Feed_Landing%20Page%20Featured%20Image_640x480.png
---

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![LIX Super Bowl Snapshot_In Feed_Landing Page Banner - 1442 x 250-1](https://resources.mediaradar.com/hs-fs/hubfs/LIX%20Super%20Bowl%20Snapshot_In%20Feed_Landing%20Page%20Banner%20-%201442%20x%20250-1.png?width=2000&height=346&name=LIX%20Super%20Bowl%20Snapshot_In%20Feed_Landing%20Page%20Banner%20-%201442%20x%20250-1.png "LIX Super Bowl Snapshot_In Feed_Landing Page Banner - 1442 x 250-1")

**Super Bowl LIX Insights Snapshot**

MILLION-DOLLAR SECONDS: A Data Dive into Super Bowl LIX Ads

The real drama unfolded off the field at Super Bowl LIX: in the advertising arena. MediaRadar analyzed the advertising strategies of the biggest players, revealing impactful trends and shifts that are essential for anyone involved in planning or understanding future advertising campaigns.

 

#### **WHAT YOU'LL DISCOVER:**

- **The** **Scoreboard:** A quick overview of total spend, number of advertisers, ads, and total ad time.
- **Category Breakdown:** A pie chart illustrating the distribution of spending across different advertising categories at the LIX Super Bowl.
- **Year-over-Year Comparison:** A detailed look at how spending changed for major product categories from LVIII (2024) to LIX (2025). See which industries saw significant increases and decreases in spending.
- **Top 3 Categories:** Discover the top three categories that grabbed the most attention from viewers.
- **Significant Increases & Decreases:** Identify the four categories that witnessed substantial spending changes.
- **Big Players:** Examine the high spenders of the game and see how much it cost for a 30-second or minute-long spot.
- **Consistent Presence:** Learn which three advertisers maintained a continuous presence throughout six Super Bowls.
- **Analysis of Top Advertisers from 2024 that were absent in 2025.**

**Download The Super Bowl LIX Insights Snapshot**

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