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For Press Inquiries: Jaci Hoffmann, jaci@mediaradar.com (646) 652-7000 x714

18 October 2017 | Lucia Moses

Autoplay

The rise (and fall) of autoplay video, in 5 charts

Digiday- You can’t browse the internet too long without running into an autoplay video ad. So ingrained (and derided) have autoplay video ads become that the leading browsers are cracking down. Apple is updating its

8 September 2017 | Anne Freier

Video Advertising Autoplay

60% of digital publishers are auto-playing half of their video adverts

Mobyaffiliates Over half (60%) of digital publishers are auto-playing at least half of their video ads across their own sites, according to a new MediaRadar report based on an examination of 63,000 video ads

8 September 2017 | Cynopsis Media

Video Advertising Autoplay

Major media buyers sign with OpenSlate for YouTube safety

CynopsisThe latest study from MediaRadar shows that more than 60% of digital publishers auto-play at least half of their video ads. The information gleaned from some 63,000 ads in the first six months of 2017

7 September 2017 | David Kirkpatrick

Video Advertising Autoplay

MediaRadar: 61% of publishers autoplay at least half of video ads

Marketing Dive - Autoplay video ads are valued by publishers and advertisers for their ability to immediately catch the attention of users. However, the way that attention is caught is often viewed as intrusive and

6 September 2017 | Troy Dreier

Video Advertising Autoplay

Auto-Play Heyday: Over 60% of Publishers Auto-Play Most Video Ads

OnlineVideo.net - Publishers know the audience hates it, but they also know it means guaranteed views so they do it anyway The topic is auto-play video. According to fresh data from advertising intelligence company